My friend Dee is building a website called The Best Degrees and one thing he set out to do when he started the site was to establish Points of Difference between the site and all the other run of the mill online college sites out there. While the site is still waiting on a nice, [...]
After posting the previous article where I asked “What’s Your Internet Business’ POD?” I realized that post was a little thin and that I had a few more things to say on the topic… So here are 5 things to consider when trying to establish a POD for your Internet business: 1. Visual Design and [...]
I’m a big believer that POD is the key to success in today’s world of saturated online niches with an increasingly savvy and mature Internet audience. It’s no longer sufficient to just throw up content and hope your search traffic converts into clicks. So you might be wondering “what the heck is a POD?” Basically, [...]
