THE BLOG

No Idea Is Dumb; Or… Some Dumb Ideas Still Make Money

April 22nd, 20080 comments

You know how they say “No idea is dumb” in company meetings? Well, that’s not true. The fact of the matter is that some ideas ARE dumb. But who cares? Especially if some dumb ideas make people lots of money.

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Is your business website failing? Spot these 10 signs.

April 19th, 20082 Comments

A failing website is a serious matter for any web-based business and can be wholly debilitating for young ventures. A website can be equated to your first impression. People will notice its design, layout, what’s written, and its tone. Their decisions to transact with you will depend on the impact you make. In it also, is a gateway from you to your client and vise versa. Don’t take it lightly; the internet can make and break businesses just as easily as a market’s climate.

Here are ten questions that will help you spot the signs if your website is failing:

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How to sell more during the holidays

April 18th, 20080 comments

The holidays are that time of year when impulse shoppers and merry-makers take to the streets and log on to the internet to buy, buy, and buy.

For your part, you’d like to sell. Why? Because the holiday season means one thing: riper pickings. People are more likely to buy not out of need, but of want during the cheery months of November and December.

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How to defend your business’ reputation

April 17th, 20080 comments

There’s a difference between how people perceive you and how you perceive yourself. Reputation has been known to make or break even the hardiest politicians, the holiest of saints. The people’s opinion can be damning, final, and utterly unforgiving. Unfortunately, even for college lads and ladies like yourself, your whole world can be at stake if the wrong information gets in the wrong hands.

You have your entire life ahead of you. Though it can be made increasingly difficult, here are a few tips to protect you and your business from defamation.

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How to use Twitter for your business

April 16th, 20080 comments

Twitter is a service to whom you can send messages with a maximum of 140 characters. You can send them via SMS, IM, the web, and some third-part clients. You can receive messages through Twitter via the same avenues. “Friends” or “tweets” will and can receive your messages as you make them. That in itself is a powerful marketing tool for your business.

Just as other people can receive the latest news, or know of other freebies from companies such as Starbucks –you can keep in touch with your customers in much the same way. This personalizes business for you; you can update your clients about your vacation, if you’re going on spring break, or if you’re having a holiday sale. …

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